An inspirational keynote speaker and trainer, Romanella is founder and principal of 3SIXTY Management Services, LLC. He has over 40 years of leadership at Fortune 100's and is a leading expert in the development of leadership skills.

WILMINGTON, NC, May 15, 2021 /24-7PressRelease/ -- Google the phrase "companies that live up to values" and you will see the same names mentioned frequently - Netflix, Ikea, Airbnb, Southwest Airlines, Whole Foods and others.

While many of us believe it necessary to find a new idea, an untested, cutting-edge concept that can help us take our business to the next level, it is perhaps just as important to look back - to determine what it might be that is responsible for taking some businesses to the very top of their respective fields. Top motivational keynote speaker Rocky Romanella believes that, above all else, it is necessary that we understand one key idea that has stood the test of time – Why Values Matter. He recently has this to say:

"As I wrote my first book Tighten the Lug Nuts, my vision was simple: I wanted it to be a good read that was helpful and motivating. Additionally, my hope was that readers would see that it was relevant in more than the business world and section of the bookshelf. As I read the newspaper each day, watch the news and discuss current events with friends and family, it is clear to me that a core principle that I speak about in the book is more important in today's world than ever before. Regardless of what section of the paper you read, politics, sports, business, or entertainment, in the United States or around the world, VALUES MATTER.

"Leadership is something we all have concerns about. Leadership is a concept that is not reserved for or only applies to certain people in business, government, or civic organizations. The reality is that no matter our age, gender, occupation, educational level, or position in life, each of us touches and influences other's lives. Through this extension we are all leaders to someone at some time. It can be a person under our supervision or care, a spouse we honor and live with, or a child we nurture, a student we teach or a player we coach. It could be as simple as a fellow member of our church or religious affiliation, club, league, or association, but it is usually identified by the fact we have made a positive difference through our actions and examples.

"Leaders live their values and set the tone from the top. Leadership is not a passive duty - it is an active responsibility. This means providing people with the leadership they need to successfully reach their desired goals in concert with those of the organization.

"Values are all about people and managing acceptable behavior. The truth is you're going to have to work at whatever it is you hope to achieve in your life. But it's how you face it that speaks to your character.

"Your true character is defined by your honesty of purpose. Your purpose is sacred and authentic. Honesty is what is at the core of your moral character. It is being trustworthy, loyal, fair, sincere and true, even when it is difficult to be. It is not only how you create your values, but also how you add value to the lives of others.

"It starts with creating a strong value system, which then must relate to your personal or professional mission and vision. Your personal brand. It must be a guide for all you do. It must align with your personal value system.

"In business, it should start with the people you recruit and hire. In your personal life it may be the people you choose to associate with as friends, business partners and acquaintances.

"For me this book was a tribute to a wonderful family, and it was written in grateful respect for an excellent career that I feel very fortunate and blessed to have lived, learned from, and experienced. It also gave me an opportunity to recognize and say thank you to two very influential people in my life, my dad, Pasquale, and my thoughtful, caring wife, friend, and partner, Debbie Romanella, affectionately known as 'the Hon.'

"As you go through the current events of the day, find those people to thank for their guidance and mentorship and take inventory of all those you have mentored, guided and inspired along the way. Some of you will be very proud, some of you need to get to work. It all starts with Your Values and Your Legacy."

The full text of all of the articles is available in the newsletter section at Romanella's website at https://www.3sixtymanagementservices.com/in-difficult-times-values-matter-the-most/

Rocky has built an entire library of cutting-edge resources, available at his website, to help position ourselves to come out of the pandemic stronger, leaner, faster and to get a jump-start on the Rapid Rebuild process. Those resources include:

VIRTUAL KEYNOTES - VIRTUAL TRAINING - SUPPORT FOR WEEKLY MEETINGS AND CALLS

Rocky has been doing virtual conferences and training sessions with a keen eye on POST COVID and the Rapid Rebuild of our businesses. He can build a program for any organization. Topics can include any or all of the 23 Leadership Competencies, concepts from the book, Tighten The Lug Nuts: The Principles Of Balanced Leadership, or any topic that might be appropriate.

TIGHTEN THE LUG NUTS - A Roadmap For The "Rapid Rebuild"

The book can help position an organization for hyper growth coming out of the pandemic, Rocky can take key concepts from the book to prepare leaders and their teams to hit the ground running as you rapidly rebuild your business. Tighten The Lug Nuts is loaded from cover to cover with practical information that can help leaders become more effective, more productive, and more successful. It is not just another "business leadership book." The deceptively simple concepts, with powerful "How To Messages" can be utilized by anyone who holds a leadership position - parents, educators, and others. More information is available at http://www.tightenthelugnuts.com.

THE LIST - 23 LEADERSHIP COMPETENCIES

Every item on the list will play a vital role during the Rapid Rebuild of our economy, our businesses and our lives. Any or all of them will be appropriate for virtual meetings, talks or presentations.

PODCASTS LIBRARY

Over 108 podcasts that take a deep dive into Leadership topics. These can be searched by topic, show name or Leadership Competency.

VIDEO LIBRARY

The video library includes training videos, Balanced Leadership videos, Keynote Speaking videos, Tighten The Lug Nuts videos, interviews videos, Coach's Corner videos and much more.

More on leadership skills, virtual keynotes, training sessions, virtual meetings and conferencing calls, training workshops, strategy sessions and general information on the relaunch of the economy is available at Romanella's website at https://3sixtymanagementservices.com.

As a special incentive for those who are ready for a Rapid Rebuild, Rocky will be offering meeting calls at no charge for those who purchase 20 or more copies of his 5-star rated book on leadership, 'Tighten The Lug Nuts'. Contact Rocky for details at rockyromanella@gmail.com, and or 610-322-0720 to schedule your session.

'Tighten The Lug Nuts - The Principles Of Balanced Leadership' is unlike any business book you have ever read. If you read only one business book this year, this is the book you should read. In 'Tighten the Lug Nuts', Romanella uses his forty-plus years of experience at UPS, and his CEO and Director roles, to explore the ways a true leader can lead any organization and its people to new levels of success. More information on the book is available at http://www.TightenTheLugNuts.com.

With over 4 decades of "boots on the ground" leadership experience, Rocky Romanella is one of the best keynote motivational speakers in the country and internationally. He has spoken in large and small venues all over the US including cities such as Atlanta, San Diego, Las Vegas, Phoenix, NYC, Dallas, Chicago, Miami, Houston, LA, Charlotte, and many others. Internationally, he has presented keynotes in Toronto, Mexico City, Milan, London, and Krakow. He is known for creating excitement through his energy, passion, and knowledge, while employing his talents and experience to motivate, inspire and entertain audiences, regardless of size.

Romanella has garnered praise for his ability to connect to a wide range of audiences with his storytelling ability and innate charisma. Richard Snowden, President of Raven House International said, "An engaging speaker and facilitator, Rocky leads business executives to break-through results through break-through thinking." Conrad Swanson, Sr. VP Agency Development of Arpin Van Lines Inc. stated, "Rocky inspired many to look inward and improve the way they operate their businesses and lead their team members."

A winner of the UPS Chairman's Award for Excellence, Romanella has created a legacy of motivating teams to achieve their best. He pulls in audiences with real life stories from an illustrious career spanning nearly 40 years at one of the most recognized and admired brands in the world. Rocky brings leadership expertise in supply chain, logistics and transportation, retail, sales and operational excellence strategy, telecommunications engineering/construction management and installation. Having led many company sales efforts, rapidly building brands, restructuring events, and developing a culture needed to integrate past acquisitions, he inspires audiences to create a unified company with one vision.

Rocky Romanella is available for keynote speaking engagements and media interviews. He can be contacted using the information below or by email at rockyromanella@gmail.com. Full information on 3SIXTY Management Services, more information on keynote speaking and 'Tighten The Lug Nuts' is available at the company website at https://www.3sixtymanagementservices.com.

About Rocky Romanella:

Rocky is the Founder and CEO of 3SIXTY Management Services, LLC, a management consulting firm specializing in Executive Speaking, Leadership Development and Consulting Services. He also serves on the board of Goodman Networks, a leading provider of end-to- end network infrastructure, field and professional services to the wireless telecommunications and satellite television industries.

Rocky is an experienced CEO who led one of the largest rebranding initiatives in franchising history – The UPS Store, revolutionizing the $9 billion retail shipping and business services market.

While leading The UPS Store, the network increased retail unit, same-store sales by 5.8%, outpacing the National Retail Federation results of 4.6% during a recession.

Rocky steered UPS's entry into the health care industry and created the mantra, "It's a patient, not a package.®"

He also led the integration of more than 20 acquisitions to improve financial performance, capabilities, and global network footprint.

Through his executive roles and leadership advisory services, Rocky delivers results by developing and implementing his Balanced Leadership Model across enterprise operations. This includes a laser focus on customer needs, employee empowerment and the demands of shareholders.

Rocky has the rare ability to see a clear vision of the changing business landscape, the passion to develop strategies, tactics, and metrics to drive desired results.

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