El Segundo,United States - June 3, 2022 /PressCable/ —
The latest report, published by agency CEO Nicholas Platt, addresses the soft KPIs that must accompany a new brand or company message to ensure the outcome is a success. LO:LA is a modern creative and marketing agency that specializes in helping a company’s brand engage, evolve, and thrive.
More information is available at https://www.thelolaagency.com/2022/05/31/5-keys-that-no-one-tells-you-for-making-your-brand-story-stick
When company teams implement a new strategy or project, an important first step is establishing key performance indicators (KPIs.) KPIs are most often thought of as a list of hard metrics, but LO:LA CEO Nicholas Platt says soft KPIs that rely on team experience are integral to the success of any brand story or key company message.
The report lists soft KPIs agency leaders are advised to include in their brand stories, which can mean the difference between an impressive and well-imagined strategy that succeeds, and one that doesn’t quite measure up.
Platt particularly highlights the five indicators that are always part of his teams’ concept development process. He says that ensuring everyone is on the same page when looking to resolve the problem at the center of the brand story is imperative. He also suggests inviting all key stakeholders into the planning process to share ideas and real-world scenarios to establish valuable buy-in. Celebrating the work that is being created and championing team champions can also lead to a well-rounded, successfully articulated brand story or company message.
The mission at LO:LA is to ensure clients have access to fresh, creative marketing techniques and the best talent for their projects.
Specialists in brand and identity, website design and digital experiences, content marketing, and campaign marketing, LO:LA received four gold and three silver at the 28th Annual Communicator Awards and is listed as one of LA’s most reviewed vendors by industry manifest Clutch.co.
With the release of their recent report, LO:LA CEO Nicholas Platt is helping marketers and businesses alike understand the role soft KPIs play in creating a brand story or company message that breaks through marketplace clutter and noise and sticks in the minds of target consumers.
Visit https://www.thelolaagency.com/2022/05/31/5-keys-that-no-one-tells-you-for-making-your-brand-story-stick to find out more.
Contact Info:
Name: Nick Platt
Email: Send Email
Organization: London : Los Angeles (LO:LA)
Address: 840 Apollo Street Suite 100, El Segundo, CA 90245, United States
Website: https://www.thelolaagency.com
Source: PressCable
Release ID: 89076166
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